DRAKE STAR PARTNERS ADVISES NAVADS ON THE SALE TO UBERALL 

AMSTERDAM, SAN FRANCISCO (September 6, 2018) – Uberall, a global leader in location marketing solutions for businesses competing to attract and win local brick-and-mortar customers, today announced the acquisition of Navads, a leading company in the listings and location data management space for agencies that serve enterprise and SMB brands. The acquisition makes Uberall one of the largest location marketing platforms in the world, supporting nearly 700,000 locations for over 1,500 customers for Uberall and Navads globally. Drake Star Partners acted as exclusive financial adviser to Navads in this transaction.

Headquartered in Amsterdam, Navads is an industry leader in listings and location data management, distributed by a growing network of resellers and industry partners. Navads ensures business listings are optimized throughout the entire local search ecosystem, specializing in mobile navigation, autonomous vehicles and voice search.
Commenting on the sale of Navads to Uberall Lex ten Veen, Navads’ CEO said: “The Drake Star team provided us with seamless, integrated cross-border coverage in what was a truly global process. Their deep industry knowledge and process management excellence were critical in ensuring a successful outcome for all our stakeholders.”
Mark Bradt, lead Partner in Drake Star’s San Francisco office noted: “It was a great pleasure to work with Navads – a really high-quality team and company. It is exciting to see a transaction that creates such a strong combined entity (Navads + Uberall). Clearly, together they are very well-positioned within a very dynamic market that is only growing in importance. The continued increase in mobile and map-based engagement will drive further the need for robust digital location data today and into the future. We are very happy for all involved.”

Frank Verbeek, Managing Partner of Drake Star Partners Netherlands commented: “This transaction confirms the highly dynamic character of the digital location data market, with many more companies looking for M&A opportunities to accelerate growth. Given our recent and continuous advisory work in this space, Drake Star Partners has the knowledge to strategically position and support companies for the future of digital location data along with their ambitions.” 

Drake Star Partners team: Mark Bradt, Frank Verbeek, Manus Weber, Maarten Vrijhof
Legal advisors: CORP.nl

About Navads
Navads is a global company in the GPS, mapping and navigation ecosystem offering location data management for enterprise and SMB brands worldwide. Distributed by a network of resellers and industry partners, Navads ensures business listings are optimized throughout the entire local search ecosystem. Through its data-quality-focused platform, Navads aims to be the preferred data supplier to the navigation and mapping industry and has strategic relationships with all the principal map development companies, including Google, Waze, Uber, TomTom, Apple and HERE and is trusted by over 800 brands (including many leading global companies) across four continents. Navads is headquartered in Amsterdam, Netherlands with an office in Charlotte, North Carolina.  

About Uberall
Uberall is a global leader in location marketing technology. Its flagship Location Marketing Cloud platform empowers the world’s biggest brands to connect with their customers and turn online interactions into offline sales. Uberall gives businesses central control of their digital presence and online reputation, enabling them to easily manage brand interactions in real-time on all digital platforms—mobile, voice and desktop—across websites, mobile apps, store locators, search engines, maps, social platforms, and advertising networks. The Location Marketing Cloud provides a consistent, accurate digital brand footprint that helps businesses capture new customers and maximize revenue for every location. 
Uberall is headquartered in Berlin, with additional offices in San Francisco, London, Paris, Amsterdam, and Cape Town. Its clients include Fortune 500 companies and industry leaders from all over the world. 
www.uberall.com

For further inquiries, please contact:

Mark Bradt
Partner, Drake Star Partners San Francisco
Mark.bradt@drakestar.com, +1 415 400 6698

Frank Verbeek
Managing Partner, Drake Star Partners Netherlands
Frank.verbeek@drakestar.com, +31 653 839 013 

Manus Weber
Associate, Drake Star Partners Netherlands
Manus.weber@drakestar.com, +31 629 023 238

About Drake Star Partners
Drake Star Partners is a global investment banking firm serving the technology, media and communications sectors (TMC) with offices in New York, London, Paris, Munich, San Francisco, Los Angeles, Berlin, Amsterdam, Geneva and Tokyo. The firm focuses on M&A and corporate finance for its clients worldwide. Drake Star Partners completed over 300 transactions since 2004, 70% of which are cross-border.

Drake Star Partners is the marketing name for the global investment bank Drake Star Partners Limited and its subsidiaries and affiliates. In the USA, all securities are transacted through Drake Star Securities LLC. In the USA, Drake Star Securities LLC is regulated by FINRA and is a member of SIPC. © 2016 Drake Star Partners.
www.drakestar.com
© 2018 Improved Corporate Finance B.V.